Posted by fashiondevo on November 14, 2009
Georgia Jagger and Coco Rocha New Faces of Rimmel. The newest girls to join forces with Rimmel is none other than rock daughter Georgia Jagger and supermodel Coco Rocha.
Georgia was chosen for the campaign due to her edgy, experimental vibe while Rocha was chosen because of her sexy sultry style. Overall Rimmel is looking to add more faces and different variations of beauty which is why the brand will also be signing three more models of different ethic backgrounds by Jan. I’m excited that they are finally branching out and featuring different races for the brand.
“We needed a wider palette of faces to show the makeup results of our new products,” Stephen Mormoris, senior vice president of global marketing at Coty Beauty, said.
“Rimmel embodies the London look, which is very resonant with young people all over the world who look to London as a center of multiculturalism and freedom of expression,” he added.

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Posted by fashiondevo on November 11, 2009
Megan Fox Joins Emporio Armani. We already know that Megan Fox is beyond gorgeous and recently she’s been named the new face and body of Emporio Armani Underwear and Armani Jeans. So how did she get her new job? She was praised at the Armani Privé A/W09 show and now she’ll star as the front women is the S/S10 campaign alongside Cristiano Ronaldo. Congrats to Ms. Fox and we can’t wait to spot her in the ads.

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Posted by fashiondevo on October 30, 2009
Where The Wild Things Are Fashion. With the new movie coming out, which is now in theaters, I remember a time when I loved that book. It’s a classic story and now Where the Wild Things fashion is taking the world by storm. For a while now I’ve seen some of the fashion at Urban Outfitters, Forever 21, and Alloy. Brooklyn designer Mary Meye even created a whole line exclusively for Urban Outfitters inspired by the movie. From tees, to pillow, and even a key chain you can’t miss with this wild look.








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Posted by fashiondevo on October 7, 2009
Rachel Zoe for QVC. Rachel Zoe is the newest celebrity to hop on the QVC bandwagon and during New York Fashion Week she debuted some signature pieces from her line. If you missed the event when she first appeared don’t worry there are still a few pieces online and she might be coming back. Until then check out a few of the items she designed for QVC below.




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Posted by fashiondevo on October 7, 2009
Cheryl Cole For L’Oreal. The Exotic beauty Cheryl is one of the newest faces of the beauty brand L’Oreal and she’s perfect for the brand. She has a girl next door look with an exotic flare.

A source said: “Cheryl is a beautiful, sassy girl who is just perfect for this particular job. She is everything that young women aspire to. “She has amazing skin and hair and had everything L’Oreal was looking for.”
Other girls that have been seen as the face of L’Oreal include Beyonce Knowles and Jennifer Aniston along with Alexa Chung, Lily Allen and Peaches Geldof.
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Posted by fashiondevo on October 2, 2009
Tim Burton Does Harper’s Bazaar October 2009. I’ve always been a fan of Tim Burton and his imaginative take on the film industry, and let’s not forget the fact that he uses one of my favorite actor’s Johnny Depp.
For the month of October Tim is featured in Harper’s Bazaar ( which is perfect since Halloween is in October). The issue features Tim Burton and his Magical Fashion shown in some of his films as well as Malgosia Bela, Evelina Mambetova and Sephie Srej showing their magical fashion sense as well. Check out some of the pics from the issue below which was shot by Tim Walker.





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Posted by fashiondevo on September 29, 2009
Emma Watson Joins People Tree Clothing Collection. Lately Emma has been taking the fashion world by storm and now she’s teaming up with UK label People Tree for a clothing range. All of the proceeds will be donated to the People Tree Foundation which is a charity that helps farmers and artisans with training and environmental initiatives. The collection will be available in Feb 2010 and will include items of dresses, t-shirts, trousers, knitwear and skirts. I also adore how the accessories are made from recycled sweetie paper and banana fiber to create wonderful beanies, and jewelry.

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Posted by fashiondevo on September 19, 2009
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Posted by fashiondevo on September 13, 2009
OPI Holiday Wishes Winter Collection 2009. For an extra look of glam during the holiday season be sure to check out the OPI Holiday Wishes collection. Filled with rich colors to get you in the holiday spirit.

* Ginger Bells – A yummy shade of gingerbread
* Shim-merry Chic – A gorgeous glimmer of bronzed glow
* All A-Bordeaux the Sled! – Dash in for this luscious shade of wine
* Holiday Glow – Charcoal grey glowing with a touch of silver
* Sapphire in the Snow – A deep jewel-toned violet-blue
* Merry Midnight – Blue-violet, with a starry, multi-hued shimmer
* Comet Loves Cupid – And you’ll love this classic red
* Dear Santa – Please bring me this glittering holiday red
* Glove You So Much – Almost as much as this burgundy
* Smitten with Mittens – A burgundy glitter to warm your fingertips
* Meet & Jingle – A rich crimson that loves to mingle
* Crimson Carol – You’ll want to sing about this rosy-red shimmer
Some of the shades from the collection





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